New web search and advertising site for EZ2
2 November 2004
EZ2 Companies has launched its new EZ2Ask.com website, a premium web search and advertising portal.
The Miami-based company said its new site technology integrates all EZ portals to allow information given by users at one site to provide special site benefits at all other EZ sites.
According to EZ2, the firm's developers "have created enterprise, secure, scalable applications that allow interface with various data sources to create rich, useful internet experiences for its users, deploying open source tools and software to enrich one to one marketing to customers."
EZ2 CEO Otto Bethlen said: "Our search algorithms pare down users' requests to glean the right data from the internet by examining the results from several search engines, and cueing the results to reflect the consumer needs. We are confident that any consumer performing a search with our portal and comparing the results with our competitors will find that Internet queries are EZ2Ask."
"So much of your relationship with your users is defined by functionality and by reliability and we are confident that our applications will shine under increasing load demands as our site traffic continues to increase," Mr Bethlen added.
"The new website is a portal for customers, offering an easy to use interface that makes consumer search results more closely mirror the actual question and relevant answers than our competitors."
EZ2 operates five Internet portals: EZ2Rent.com, EZ2Ask.com, EZ2Date.com, EZ2Mortgage.com and EZ2Vacation.com.
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