AOL and PGA team up on golf content
1 September 2004
America Online and golf organisation PGA TOUR have announced that they have joined forces in order to provide AOL broadband subscribers with extensive multimedia golf coverage of the PGA TOUR, World Golf Championship and Champions Tour tournaments.
Under the agreement, PGA TOUR will provide video tournament previews, daily round summaries, audio interviews and instructional content at no cost to AOL for Broadband members.
The world's leading interactive services company, AOL, now provides members with video highlights for all major sports.
Shawn Hardin, AOL for Broadband senior vice president of product and programming, said: "AOL for Broadband is the leading destination for entertainment, news and sports programming and we are continually expanding our offering to provide the best content available for our members. The addition of unique golf coverage only makes the AOL for Broadband offering more attractive for members and potential members."
"We are excited to have established a relationship with AOL, which is a global leader in online services as well as in innovative sports programming," added Paul Johnson, vice president of new media at the PGA TOUR. "This new agreement allows us to deliver the excitement and excellence of the PGA TOUR to AOL's large membership base."
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