AOL revamps weather services
26 August 2004
America Online has unveiled a series of enhancements to its AOL Weather offerings.
The enhancements are available at AOL Keyword: Weather and are designed to provide both AOL for Broadband and AOL dial-up subscribers with convenient access to an increased array of weather-related information.
The improvements to the AOL Weather service are the result of a recent expansion of AOL's agreement with The Weather Channel in the United States.
AOL reports that both its own website and weather.com saw significant traffic surges in response to Hurricane Charley. AOL News' package on Hurricane Charley on August 13th was viewed more than a million times, the web company claims, with live video of ABC News Now's coverage of the storm streamed nearly 350,000 times.
Checking weather is among the top online activities of AOL members, ranking just behind email, getting news updates and conducting research and now features as one of the top five growth categories online.
AOL senior vice president of news and sport, Carlos Silva, said: "These enhancements to AOL Weather will make it even easier for our members to be in-the know about the forecast in their area and wherever their travels take them."
The newly enhanced AOL Weather features more local forecast video, additional national and regional forecast video, access via AOL.com and additional US and International services.
Apply for your free web assessment - get a complete health check and optimisation action plan from Weboptimiser, the experts.
Related news
|
|
Leading brand search engine marketing since 1996
Founded in 1996 as an SEO company, Weboptimiser is today one of the Internet marketing sector's best-known and most respected search engine optimisation (SEO) and pay per click (PPC) search engine marketing companies.
With a unique portfolio of brand-friendly services, including usability, contextual advertising and web analytics, a pioneering methodology that covers all 4 stages of interaction between a web site and its visitors, we make our clients sites faster, smarter, busier and more profitable.
