Uk sees Internet figures soar
6 September 2004
Falling fees have contributed to a surge in the number of newcomers to the Internet in Britain reaching its highest level since the dotcom heyday of 2001, a new study reports
During the first half of the year, 26.8 million Britons, nearly half the population, connected to the Internet at home or work market research firm NOP World said on Saturday
In that period 40 per cent of users connected via high-speed broadband.
Over the same six-month period 1.9 million Britons went online for the first time in their lives, the fastest growth spurt in the past three years.
The rise in Internet usage is having a noticeable impact on Britons' daily lives, researchers noted.
"The online and offline behaviour of broadband users is significantly different from the general population," they said. "We are seeing a knock-on impact through many off-line activities for broadband users, such as a decrease in TV viewing."
According to Reuters Britain has only recently caught up with its European neighbours in rolling out broadband with significant price discounting by Internet service providers taking effect.
Apply for your free web assessment - get a complete health check and optimisation action plan from Weboptimiser, the experts.
Related news
|
|
Leading brand search engine marketing since 1996
Founded in 1996 as an SEO company, Weboptimiser is today one of the Internet marketing sector's best-known and most respected search engine optimisation (SEO) and pay per click (PPC) search engine marketing companies.
With a unique portfolio of brand-friendly services, including usability, contextual advertising and web analytics, a pioneering methodology that covers all 4 stages of interaction between a web site and its visitors, we make our clients sites faster, smarter, busier and more profitable.
