New e-marketing tool launched for search engines
19 February 2004
YourAmigo has unveiled a new online marketing product for search engines.
The search engine innovator's new tool is suitable for any website using e-commerce product databases.
YourAmigo sales and marketing manager Gary Smith said that FEEDAmigo is an automated XML feed editing program that slashes the cost and time taken to prepare and update feeds for paid search engine marketing campaigns.
FEEDAmigo follows hot on the heels of Spider Linker, which allows search engines like Google and MSN to find product pages that ordinarily cannot be crawled and are therefore invisible to searchers.
'Our customers buy Spider Linker to bring new traffic and sales through Google's free search and are using FEEDAmigo to reduce labour costs of XML Feeds,' Mr Smith said.
YourAmigo will be exhibiting at the DMA net.marketing conference in February and the Search Engine Strategies conference this March.
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