Yahoo! and Boeing ink web search deal
29 July 2005
Internet portal Yahoo! and Boeing have announced that they have formed a search distribution partnership.
The multi-year deal between the two companies will see Yahoo! become the exclusive search engine on the Connexion by Boeing in-flight internet service
Connexion is a portal site for travellers and a Yahoo! search box will now be included on the website. The real-time high-speed internet portal enables in-flight users to connect their laptops and use email, search or online television services.
"We are pleased to be partnering with a market leader like Yahoo! in order to provide our customers with the highest quality in-flight internet experience available today," said David Friedman, vice president of marketing and direct sales, Connexion by Boeing.
Bill Demas, senior vice president of partner solutions for Yahoo! Search Marketing, added: "This agreement highlights just one of the many exciting opportunities Yahoo! and Connexion by Boeing are exploring together to not only provide users with a world-class internet experience no matter where they are, but to also enable marketers to reach potential customers who are searching for their products and services online."
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