T-Mobile and Google join forces for mobile search service
1 July 2005
Mobile carrier T-Mobile International and Google have forged a new partnership to launch a web'n'walk service in Germany and Austria.
The new service is open to T-Mobile's 3G-subscriber base for a monthly fee of a little more than $12 and provides internet access to users.
The deal with Google means that the search engine is the preset home page of the web'n'walk service and T-Mobile believes the familiarity of the Google page will improve user friendliness for its customers.
T-Mobile plans to extend its web'n'walk service to Great Britain, the Netherlands and the Czech Republic within a year.
"Our target is to attract several hundreds of thousands of new web'n'walk customers by the end of 2006," said T-Mobile International's CEO Rene Obermann. "What's more, we expect ARPU (average revenue per user) to climb significantly for customers using the mobile internet."
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