AOL adds blogs to messenger service
9 May 2005
America Online has announced that it is extending its blogging product, AOL Journals.
The blogging service will now be available to the general web market via AOL's Instant Messenger.
AOL Journals allows users to publicly or privately post thoughts, photos, and news and is already available to AOL subscribers.
Under the new service, AIM users can now create a blogging page, while new users can download the service at AIM.com and start blogging. AIM has around 36 million active IM users.
AOL Journals is integrated with AIM and users can update their journal by simply sending an instant message to the screen name: AOLJournals. The service can be accessed from any computer or text-enabled wireless device.
"The blogging phenomenon grows stronger each day and has especially taken hold among our community of members," Bill Schreiner, AOL's vice president of community, said in a statement.
AOL is keen to broaden its appeal to general web users, as well as the company's own subscribers, and plans to relaunch its AOL.com portal later this summer.
It is unclear whether or not AOL Journals will eventually become ad supported. Microsoft's blogging service, MSN Spaces, recently began incorporating unique advertising placements in journals.
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