Setting the
standards
Weboptimiser has been working at the heart of the industry chairing councils and task forces behind the scenes to set standards, define best practice and make advances for the Internet Marketing industry.
Over the last ten years our objective has been to make life easier for clients and suppliers alike.
IAB UK IAB Europe FSB ABBA
Events and Sponsorship
See Weboptimiser at a location near you!
From Poland to Hungary, Internet World to Retail Events to Web Analytics. We have captured all the bases, helping new markets, and businesses small and large.
Luckily we also have the technology to record some of the key events on video and you can see them all here today.
Internet marketing events
Articles and White Papers
Read our original, pioneering ideas that still hold true today...
Choose from Search is brand, Net Equity, Optimisation for Marketing Directors, Optimisation for Direct Marketing, top tips, how to upsell and cross sell, globalisation through optimisation...
Click here to read our White Papers and articles...
Blogs, forums and research
Take the short cut to the key search engine resource sites - everything you need to do it yourself - and a set of good reasons too outsource!
Learn all you need - then call us and we will provide the expert advice, precisely when and where you need it!
Click here to read more on search engine marketing
Video Interviews
Weboptimiser's VIP Briefings give you a unique opportunity to share in the knowledge and experience of our industry's thought leaders.
It's our aim to bring to you up-to-date insight and analysis from the men and women who are pushing the markets forward.
See our VIP Video Interviews
Weboptimiser case studies
Case Study: Pay Per Click
Pay per click can be extremely successful. With most people relying just on Google for traffic, our clients benefit from our wider knowledge of search, developed over the last ten years. In this case we delivered a cost reduction in client acquisition by a staggering 66% - read more about the The Mortgage lender case study here.
The results speak for themselves. What is not so obvious is that the results were produced as a result of our unique 24/7 constant monitoring. Weboptimiser can provide unique and privileged access to a wider range of networks that provide wider reach at lower costs...
Case Study: Search Engine Optimisation
Search engine optimisation has been around longer than Pay Per click. As you would expect of Weboptimiser, we have many more case studies than others...
We helped Granada double their traffic (and we have a video you can watch), we helped the IAB clean up cookies, Cheapflights opened up in the US.
We helped launch the new Ford van, we optimised online booking for the Royal Festival Hall and we increased Marriots revenues by 32%.
Case Study: Video marketing
This case study is so fresh we have not written it yet! You can see the results online, today. In essence is took just two days to make the video - two days of intensive work.
The London Mayoral Election video was commissioned by the Federation of Small Business.
We started on March 12th and finished the next day. We delivered on March 14th and then within a few days you could find it on Youtube - just search for London Mayoral Election - a few days later we delivered similar results for Google - search for London Mayoral Election.
Search Engine Optimisation, Pay Per Click, Email marketing and Video...
Search engine marketing
Our unique approach provides accurate, intelligent, benchmark-based campaign management. We call this 3GSEM - third generation search engine marketing.
Learn more about 3G SEM.
The Weboptimiser difference:
Weboptimiser provides results-driven, transparent, brand friendly and ethical search engine marketing (SEM), pay per click (PPC), natural search engine optimisation (SEO), Email and online Video marketing services.
Take Advantage:
We ensure a cohesive and integrated search engine marketing strategy that delivers the best results from your digital marketing.
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Free Gift
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