How does a Web Intelligence campaign work?
There are two stages to every Web Intelligence campaign. First, we collect the information according to the brief. For example, for a Visibility Analysis we will take live data directly from the search engines themselves to find out many visitors you receive from each search engines, how you are currently positioned and under which search terms.
Next, we create a customised report, presenting the information, including our recommendations. For example, our Functionality report will not only provide a comprehensive analysis of your site's design, format, navigation and interactive processes but will suggest ways in which you can improve the visitor experience.
