I have learned that there are six vital things in business.
- Finding friends
- Exploring how you can be of help to them
- Actually helping to find solutions to business problems
- Thinking about others and offering business expertise so that they can grow their business
- Finding others like them
- Introducing them to each other
You may have been expecting me to talk about SEO, PPC, Social Media and all those things. They all come into play when you think about how you can best help your friends. It’s not that people become friends, it is that to become clients, you have to first become friends.
In 1996, due to devastating business and personal circumstances, including divorce, I lost everything. Not one to dwell on misfortune, and determined to recover, I started Weboptimiser.com. My fortune quickly recovered, a close shave and a near brush with disaster averted. People came to me, and again I was making lots of friends and helping others do the same. A story that continues to this day.
Weboptimiser pioneered the SEO Industry. During that time I served as Chairman of the Search Task Force for the Internet Advertising Bureau and developed best-practice standards that were adopted industry-wide.
In 2010 I was a guest on The Brian Tracy Show, which was aired in the US and quickly became THE Online Marketing Expert. The program was featured on NBC and syndicated out to many other channels. As a result of this appearance, I was invited to co-author “The Relationship Age”, with Mari Smith, who is known as the pied piper of Social Media. “The Relationship Age” taught PROVEN strategies for creating profitable relationships in the world of Social Media” and quickly became an Amazon Best Seller. In December 2010 I was awarded a Best-Sellers Quill Award by the National Academy of Best-Selling Authors in New York for the book’s success.
More recently, I co-authored “The New Masters of Online Marketing”: Leading experts from around the world reveal proven secrets to grow your business through Online Marketing Strategies”. That too became an Amazon best seller.
In 2012 following the best-selling launch of ‘Marketing Miracles’ with Dan Kennedy I was awarded another Quill Award by the National Academy of Best-Selling Authors this time presented to me in Hollywood.
In 2012 I contributed to Hit-Me, published by Harriman House and in 2013 year Start Your Own Information Marketing Business with Robert Skrob, Founder of the Info Marketing Association.
Generating sales results is, in a nutshell is what I have pioneered for the last 17 years, since the beginning of online. What I do is probably best summed up as ‘DIRECT MARKETING’. Nowadays, it really is not the tactics that count so much the strategy you employ to deliver the goods, its the relationships that you build that count.
I enjoy working with real live people – and have been determined to dedicate myself to helping build client opportunities by really seeing the business from your perspective first and last. I have found that the simple truth is to first look after your friends and clients, from there, happiness reigns supreme.
I have a range of ways he can help, for ideas and suggestions, the office is just a phone call away and my staff will make arrangements for us to connect. Alternately complete the form below.
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