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Why VIP Briefings?

Weboptimiser's VIP Briefings give you a unique opportunity to share in the knowledge and experience of our industry's thought leaders. The new media market moves rapidly, is highly competitive and always challenging. It's our aim to bring to your screen up-to-date insight and analysis from the men and women who are helping drive it forward.

These are the people who are inventing the new media wheel. With the benefit of their insights and guidance, you won't need to.


How VIP Briefings work

VIP Briefings are high quality video presentations from industry leaders that you can view on your PC. No subscription or membership required.


What do VIP Briefings cover?

Each VIP Briefing is unique to the industry leader giving it, but they have some things in common. The VIPs are always looking for the next step forward, new trends and opportunities, offering their insights into future directions. They do not shy away from controversial subjects and are ready to point out gaps in knowledge and challenges.

Of course, each failing is an opportunity for someone to solve a problem and improve the online environment - it could be you!


Your point of view...

If you have a point of view and you think that you can add to the online debate, let us know and we can let you know if we can fit you into our action packed schedule. We have a series of questions to ask you and a recording studio to make the process painless and easy - just make sure your answers are going to be thought provoking and interesting to our discerning audience.


IAB Interviews, UK and Europe

Don't forget to visit our IAB Europe pages and our IAB UK content, there you will find a number of short videos provided by us, speakers and delegates.

Event coverage


An introduction to Search...

An introduction to search, SEO, PPC and the IAB
- Danny Meadows Klue CEO of IAB Europe - 9 minutes, 3 clips.


Who should you meet in search?

Meet Anthony House from Google, Darran Snatchfold from MSN, Glen Drury from Yahoo. Richard Firminger from Yahoo.


Who should you meet in the IAB?

Guy Philipson CEO of IAB UK, Danny Meadows-Klue CEO of IAB Europe the founder of IAB UK, Alain Heuruex, President of IAB Europe.


Who should you meet in Web Analytics?

Jim Sterne Chairman of the Web Analytics Association


Who should you meet in Online Research?

David Day, founder of Nielsen//Netratings, MD of Lightspeed Research, Nate Elliot of Jupiter Research, Roy Patel of Metrixlab


Who else should you meet?

Heather Hopkins from Hitwise, Nick McKenna about the travel industry from Sun Isle Travel, Penny Power of Ecademy


Search Engine Marketing Case studies - on Video

10 people from 10 companies deliver their verdict on the Weboptimiser VIP service on Video. Companies such as Virgin Money, Netimperative, Granada Learning, The Southbank Center and more case studies recorded for your assessment.

Watch the latest VIP Briefing Videos...
Free, online, now...



July 16th 2007

Interact Concludes - Alain Heureux, President of IAB Europe celebrates this years success in Brussels and invites us to attend next year in Germany. The days key speakers summarise their presentations for you to view, enjoy: Jaap Favier, Vice President of Forrester Social Computing. Marc Bresseel - Regional Sales Director, EMEA of Microsoft Digital Advertising Solutions. Dr Oliver Gray - Director General of EASA. Tara Moss - Head of Strategy, ISOBAR. Esther Dysan - Principle EDventure. Bart Becks - Senior Vice President New Media, SBS Broadcasting Europe. Bernhard Glock - President of the World Federation of Advertisers and President Global Media and Communication Proctor and Gamble - at 13 minutes it is a TV program in itself!

July 9th 2007

Interact day 2 summary - Danny Meadows-Klue talks through the presentations, case studies, discussion panels and insights of day 2. - 3 minutes

July 2nd 2007

Interact IAB Europe Workshops - CEO of IAB Europe, Danny Meadows-Klue introduces the workshops day of Interact 2007 in Brussels - 7 minutes

June 25th 2007

IAB Europe Interact Europe - Alain Heureux, IAB VPs: Constantine Kamaras, Bruce Houng and Zoran Savin introduce The IAB Europe Interact Congress. - 6 minutes

June 18th 2007

Penny Power - Ecademy - 4 minutes

June 11th 2007

Darran Snatchfold - Microsoft Live - 7 minutes

June 4th 2007

Glen Drury - Yahoo! - 6 minutes

May 28th 2007

Heather Hopkins - Hitwise - #3 - 10 minutes

May 21st 2007

Darran Snatchfold - Microsoft Live - #3 - 14 minutes

May 14th 2007

Darran Snatchfold - Microsoft Live - #2 - 13 minutes

Heather Hopkins - Hitwise - #2 - 11 minutes

May 7th 2007

Alain Heureux - President IAB Europe - 10 minutes

Heather Hopkins - Hitwise - #1 - 10 minutes

April 30th 2007

Darran Snatchfold - Microsoft Live - #1 - 7 minutes

April 23rd 2007

Nick McKenna - Sun Isle - 15 minutes

April 16th 2007

Andrew Gerrard - D-Marketing - 11 minutes

Davina Lines - Netimperative - 11 minutes

April 9th 2007

Ted Wham - Epsilon International - 16 minutes

April 2nd 2007

Jim Sterne - Web Analytics Association - President - 8 minutes

Reza Chaddy - Telephia - 8 minutes

March 25th 2007

David Day - Lightspeed Research - 16 minutes

Alex Burmaster - Nielsen//NetRatings! - 10 minutes

March 18th 2007

Guy Phillipson - IAB UK - 13 minutes

Richard Firminger - Yahoo! - 9 minutes

March 11th 2007

Nate Elliot - Jupiter Research - 7 minutes

Roy Patel - Metrixlab - 4 minutes



An Adwords Qualified Search Marketing Company is an award given by Google to qualifying search marketing companies.

CEO of Weboptimiser, David White, is chair of the IAB Europe search taskforce

David White, CEO of Weboptimiser Group Ltd chairs the IAB Europe Search Taskforce and serves on the IAB UK Search Council, setting the standards for the industry.

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